Applying for MBF sponsorship

MBF's goal is to provide opportunities for everyone to embrace a healthy, positive lifestyle and we seek organisations and individuals who share our values. If you're interested in our support please use these guidelines to prepare your sponsorship proposal.

What we're looking for

MBF assesses each proposal against the following criteria. We prefer to sponsor activities that:

• promote healthy, physically active lifestyles and a positive attitude
• will be co-ordinated by a well respected organisation
• are capable of generating positive local or national media coverage
• will help build the MBF brand
• offer enough lead time for MBF to gain maximum sponsor benefits
• offer benefits consistent with the sponsorship fee

How to submit your proposal

1. Your written proposal must be submitted on your organisation's letterhead.

2. Please make your submission at least three months prior to the event/activity so there is sufficient time to process the proposal and maximise the opportunities for leveraging the sponsorship successfully.

3. A proposal should be no more than two pages long and should include the following information:

• A brief description of the proposed event including dates
• Likely number and type (age/gender/interests) of participants and audience
• Amount sought
• Sponsorship benefits, including if MBF is offered exclusivity and if not, who else is being approached/has agreed to be involved
• A main contact name, email and telephone number

Please email your submission to: sponsorships@mbf.com.au

The MBF review process

MBF evaluates all sponsorship proposals. Usually, this process can take up to 4 weeks (depending on the activity and the cost of the sponsorship) during which time you may be asked for more information or to attend a meeting.

All sponsorship decisions are discretionary. Even if the criteria are fully or partially met, the sponsorship proposal may still be declined due to budget constraints or competing priorities.

We will confirm in writing by email whether or not your proposal has been successful. If the sponsorship is agreed, any use of the MBF logo in any promotional form, for example on printed material, clothing, banners, signage or in print, television or radio advertising must be approved by MBF. MBF will provide you with guidelines for use of the logo and must sight and approve any proposed usage.

For more information please email sponsorships@mbf.com.au

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